Why Can Reasoning Hurt Your Decision-Making?

Quick – what’s more important intuition or logic? You gut feeling says: intuition. But when you start thinking about it, your mind will tell you that logic is more reliable and makes more sense – because it’s logical. It’s great when your mind and your heart are aligned, but what happens when they point in the opposite directions? Can rationalizing actually hurt our intuition and push us into making wrong choices? It turns out yes! And it happens more often than you think. In one recent study a group of students was offered 5 posters to…
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