One Simple Rule is Having a Big Impact. I didn’t invent the rule. I discovered it. One day I was having lunch with Dwight Cooper, a tall, thin, mild-mannered former basketball player and coach who had spent the last 15 years building and growing a company he co-founded into one of the leading nurse staffing companies in the world. Dwight’s company, PPR, was named one of Inc. Magazines Fastest Growing Companies several times but on this day it was named one of the best companies to work for in the country and Dwight was sharing a few reasons why. Dwight told me about …
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